This page takes you to their home page where you will first search your business to see if there is already a page associated with your business. If so, select Claim your Business. If not, continue to the new business set up page.
Basic set up is Free, unless you decided to upgrade in order to take advantage of some of their better business features.
Make sure to upload a photo, and that the business address and contact information is accurate. Put as much information into your Yelp page as possible.
Step 2: That really is the only step!
However, you should also share your Yelp listing with others and ask them to rate your business in order to populate higher in the listings.